Cookie policy
Last modified on: August 28, 2023
1. Introduction
This website www.serax.com ("Our website") uses cookies and similar technologies to distinguish you from other users. By using cookies, We can provide you with a better experience and improve Our website and services by better understanding how you use them. To the extent that these cookies are not strictly necessary for the provision of Our website and services, We will ask you to consent to the use of cookies.
2. Contact details
Our website and services are provided and operated by Serax NV ("We/Our"). We are registered in Belgium under registration number 0430.067.019 and Our registered office is located at Veldkant 21, 2550 Kontich.
You can contact us:
- Per mail, to the postal address listed above;
- by email, using hello@serax.com.
3. How does Our website use cookies and what types of cookies are there?
Our website may place certain First party cookies on your computer or device and access them. First party cookies are cookies placed directly by Us and are only used by Us. We use cookies to make Our website work technically and to facilitate and improve your experience.
By using Our website, you may also receive certain Third party cookies on your computer or device (Third party Cookies). Third party cookies are cookies that are placed by websites, services and/or parties other than Us.
For more information about the personal data We collect and use, the measures We have taken to protect personal data, your legal rights and Our legal obligations, please refer to the Privacy Statement on this website.
We have carefully selected all cookies and have taken steps to ensure that your privacy and personal data are protected and respected at all times. All cookies on Our website are used in accordance with current cookie legislation.
4. What cookies does Our website use?
The most current list of cookies that We may use can be found in the table below.
4.1. Third party cookies
The following third party cookies may be placed on your computer or device:
Name cookies |
Type and purpose |
Provider |
Retention period |
secure_customer_sig |
Used in connection with customer login |
Shopify |
1 year |
cart_currency | Used in connection with shopping cart | Shopify | 14 days |
__cf_bm | Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode | Cloudflare | 29 minutes |
_y |
Shopify analytics |
Shopify | 11 months 30 days |
_shopify_s | Shopify analytics | Shopify | 29 minutes |
_ga | Google Analytics | 1 year | |
_s | Shopify analytics | Shopify | 29 minutes |
gen_204 | Google Maps analytics | Google Maps |
session |
_shopify_y | Shopify analytics | Shopify | 11 months 30 days |
_fbp | Facebook tracking pixel used to identify visitors for personalized advertising | 1 year 1 month 4 days | |
_orig_referrer | Track landing pages | Shopify | 13 days |
_landing_page | Track landing pages. | Shopify | 13 days |
_shopify_sa_t | Shopify analytics relating to marketing & referrals | Shopify | 29 minutes |
_shopify_sa_p | Shopify analytics relating to marketing & referrals | Shopify | 29 minutes |
__kla_viewed | Klaviyo tracking | Klaviyo | persistent |
_cmp_a | Privacy settings | Shopify | 1 day |
localization | Localisation | Shopify | 1 year |
__kla_id | Klaviyo tracking | Klaviyo | 1 year 1 month 4 days |
klaviyoOnsite | Klaviyo analytics | Klaviyo | persistent |
Name cookies |
Type and purpose |
Provider |
Retention period |
WISHLIST_PRODUCTS_IDS_SET |
Wishlist analytics |
Serax |
29 days |
WISHLIST_PRODUCTS_IDS | Wishlist analytics | Serax | 29 days |
WISHLIST_TOTAL | Wishlist analytics | Serax | 29 days |
keep_alive | Localisation | Serax | 30 minutes |
WISHLIST_IP_ADDRESS | Wishlist analytics | Serax | 29 days |
WISHLIST_UUID | Wishlist analytics | Serax | 29 days |
__cvg_uid | Unique identifier for the customer | Converge | 2 years |
__cvg_shopify_logged_in | Tracking Logged In events | Converge | 2 weeks |
__cvg_checkout_stage | Checkout tracking | Converge | Session |
__cvg_utm | JSON document with marketing query parameters of the first touch point in the session | Converge | Session |