hospitality and serax
The hospitality industry and gastronomy have never been as popular as today. Modern hoteliers, chefs and restaurant owners offer the most innovative and experimental food and accommodation concepts. These memorable experiences require a new look at everything on and around the dining table. Serax believes it's their job to take great care of this. From refined table porcelain to earthy bowls, from minimalist designer chairs to playful eye-catchers: Serax designs with a heartfelt passion and meets the perfectionist chef's or hotelier's requirements. Proof of this is the many catering establishments worldwide that pamper their customers with the help of Serax's designs — starred restaurants included.
Cooperation with the hospitality industry goes beyond that. To make the good life even more prominent, Serax has established a community of designers, chefs, restaurant owners and hoteliers. Each member shares the same passion for creativity within their profession. Through various events and collaborations, Serax gives these creative talents a boost to maintain the innovative power of this sector because Serax believes in gastronomy and hospitality. They form the basis of an open culture full of surprise and wonder.
Get inspired by some of our exemplary projects:
Zaïa Restaurant - Milan, Italy
Serves on Feast by Ottolenghi
OKU hotels - Ibiza, Rhodes & El Gouna
Serves on Surface by Sergio Herman
Capella hotel - Hanoi, Vietnam
Serves on Dé by Ann Demeulemeester
The Merode, Private social club - Brussels, Belgium
Chose August by Vincent van Duysen and serves on Surface by Sergio Herman
Kin Restaurant - Zürich, Switzerland
Serves on Cena by Vincent Van Duysen
MOMU Café - Antwerp, Belgium
Serves on Cena by Vincent Van Duysen
David Martin Braine - Braine-l'Alleud, Belgium
Serves on Ra by Ann Demeulemeester
Le Pristine - Antwerp, Belgium
Serves on Inku by Sergio Herman
Six Senses - INDIA
Serves on Inku by Sergio Herman
Proper Hotel - San Francisco, USA
W Hotel - Rome, Italy
Serves on Inku by Sergio Herman
Girafe - Paris, France
Serves on Surface by Sergio Herman
Aira by Tommy Myllymäki - Stockholm, Sweden
Works with the Zoé cutlery collection by Ann Demeulemeester
Fiera - Antwerp, Belgium
Serves on Dé & Ra by Ann Demeulemeester
Air Republic - Cadzand, The Netherlands
Serves on Surface & Inku by Sergio Herman
Henry's Townhouse - London, UK
Serves on Surface & Inku by Sergio Herman
Casa Don Alfonso - Ritz-Carlton St Louis, USA
SIX senses - Ibiza, spain
Serves on Inku by Sergio Herman
Bagatelle - St Tropez, France
Serves on Inku by Sergio Herman
Petit Victor Hugo - Paris, France
Serves on Inku by Sergio Herman
Cheval Blanc St-Barth - Baie des Flamands, France
Serves on Terres de reves by Anita Le Grelle
Dinner On The Lake - Antwerp, Lochristi, Dilbeek and Liège in Belgium
Serves on FCK by Frédérick Gautier & Feast by Ottolenghi